In our digital era, many effective channels of promotion have emerged. One of them, social media, has made it much easier to access your guests as it allows you to reach millions of people instantly. Although social media appears – at first glance – as a more suitable promotional option for boutique hotels, the case is actually a bit different.
Luxury hotels with a brand value that avoid making any compromises on their quality can take considerable advantage of social media to acquire more shares in the growing market and surpass their rivals. All you need is to keep up with the changing guest profile, take customer comments into consideration and have the right tools to achieve all these.
Guest comments that strengthen brands
Social media is a platform which Internet users not only follow passively, but also take part in actively. Their comments can reach millions of users in a short time and have an effective role in decision-making process of these users.View Post