E-mail marketing, which is among the most effective digital marketing methods you can use to increase your online travel agency’s recognition and sales, is also one of the channels that enable you to reach the target audience directly. Sharing your campaigns with your customers or visitors of your online agency via e-mail is not only an effective method, it is also practical and cost effective. With e-mail marketing, you can inform users about your tours, hotel deals and facilities of payment, and thus increase your sales.
However, e-mail marketing might not achieve the expected goal unless certain rules are followed. This is generally due to a lack of a specific strategy before getting started with e-mail marketing.
As HotelRunner, we have compiled the most common mistakes in e-mail marketing.View Post