We are living in a digital era and it is not surprising to see that the accommodation industry is affected by it the most. All details, from travel planning to the accommodation needs and expectations, are changing in accordance with this new era. Furthermore, the class of distinguished guests is being reshaped and undergoes a rapid dramatic change over the course of this era.
These distinguished, hyper-connected guests have at least two different mobile devices with constant connectivity, and the most common characteristic they share is that they travel and spend much more compared to the average guest.
Knowing more about this guest group and understanding their expectations is a good way to turn your property into a center of attraction for these guests, whose number has increased six folds over the last two years only.View Post