Marketing is a vital process for every hotel. More often than not, marketing activities are limited to the budget and labor you can allocate for marketing. If your marketing budget is low or your relevant personnel is not sufficient, gaining the highest leverage from your work would not, unfortunately, be at all times possible.
No matter how limited the sources you can allocate for marketing are, you do have a secret tool to promote your hotel and access more guests: Social Coupons.
The role of social media in marketing is undisputable. However, social media marketing consists mostly of your work aimed at your target guest categories. With social coupons, though, it is possible to carry the effect of social media marketing to a higher level.
But how? Here is what you need to know about the social coupon model, a unique social marketing system offered by HotelRunner:View Post