Online & Digital Marketing
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3 tips to achieve successful social media campaigns for your property
Social media platforms are channels often demanded both by properties and visitors. These platforms make the promotion of the hotels easier. Also, visitors can access detailed information about a property they plan to stay at through the posts shared. Properties…
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Hotels should consider these points when choosing a website theme
Each day more people go online to book their holidays, which is why those days when people used to book holidays over the phone are long gone. On the other hand, having an online presence is not enough for hotels.…
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3 tips to attract more foreign guests for your website
In the era of technology with an ever-increasing engagement, it becomes easier for hotels to operate globally. Moreover, the number of digital marketing channels are increasing and active Internet use is facilitated in the accommodation industry, which makes accessing potential…
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How to build a marketing plan for online travel agencies?
Digitalization has a major role in the development of the tourism industry in our country as it continues to develop in many other fields including health, culture, sports and more. As the technology develops, online travel agencies, hotels and other…
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3 important investments to include in the 2015 budget of every hotel
Since it has direct relation to spending, budgeting is a demanding and sensitive process. Therefore, it might be quite stressful for hoteliers and managers to prepare a new budget plan. However, properties can tap into tips on budgeting by using…
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2015 online booking trends for online travel agencies
As the tourism industry is preparing for the spring-summer season, 2015 summer season is also expected to have some hustle and bustle like in the previous seasons. Hotels are opening new properties with their teams who professionalize more each day,…
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Start winning with these 4 significant activities before opening your property
Opening a hotel is planned and put into practice more professionally with the ever-developing technology. When it comes to opening a hotel, activities focus both on traditional and digital marketing methods as part of a strategic plan. In this context,…
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3 significant points to consider when choosing images for your hotel’s website
Studies show that human brain is more affected by visual data as compared to other types of content. This also explains why the number of those watching films based on a book is higher than the number of readers of…
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