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Social Media
Use of Instagram for hotels
Founded in 2010, Instagram has in a short span of time become the beloved website of mobile users. Boasting filters that give photographs an aesthetic touch, this free-of-charge social photo-sharing…
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General
What do guests expect from a hotel when on vacation?
The Internet age we have been experiencing has changed many of our old habits. Today we complete our tasks more rapidly and practically thanks to the Internet. Online services have…
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Online & Digital Marketing
How to decrease your hotel’s dependency on online travel agencies (OTAs)?
Online travel agencies are among the most effective tools to market your property. Occupancy rates, for sure, help you significantly achieve your goals. But, is it likely that you have…
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Website Design
What do guests expect to see on the hotel websites?
Websites, when considered as a marketing tool, are of utmost importance for any hotel regardless of their scale or concept. Being an indispensable part of marketing activities focusing on a…
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General
Reputation management for hotels
You might have started hearing about it more often recently; however, corporate reputation has always been a critical issue. Having a look at giant companies of not only the past…
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Mobile
Does your mobile website comply with Google standards?
Today, when online access via mobile devices has become widespread, people use their smartphones to carry out many transactions which they used to perform only through their computers. As you…
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Guides
What does Google Analytics have to say about your potential guests?
The most ideal method to make a customer staying in your property prefers you for a second time is to ensure that this customer spends its vacation in the most…
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5 tips to increase room sales
Just like other industries, the accommodation industry is, too, dependant on the economic conditions it is in, despite the rapid growth it enjoys. Most of the time, industries’ growth rates…
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Website Design
Common features of successful hotel websites
Today, websites are among the most effective marketing tools for any kind of property. A website that belongs to you and which is under your control could be your…
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Facebook
Marketing tips for hotels on Facebook
We mentioned previously the opportunities of marketing on Facebook. Facebook is without a question, a significant marketing tool for hotels. However, you must have the skill and experience to be…
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