Bookings have transformed with the development of technology. The ever-improving functions of mobile devices and their increasing popularity bring about changes in the accommodation industry, just like in many other industries. Users prefer mobile-compatible websites and make bookings through this channel.
Experts point that mobile device-based activities will keep increasing. HotelRunner is always there for you when you would like to keep up with these developments and make the best investment for the future of your business.
Here are some significant notes on how new-generation hotel guests use new technologies.
From desktop computers to mobile devices
According to studies, desktop computers are now being replaced by mobile phones, which we check at least every three minutes and never part with. Mobile devices are now preferred by many properties as a new channel of marketing and sales due to the communication speed and ease of use they provide. Property managers who notice the importance of mobile applications manage to surpass their competitors.
The difference that mobile devices make in hotel bookings
Guests visiting your property use various mobile devices at the same time. They start searching for properties mostly on their smart phones, then move on to their tablets for making a decision. Finally, they make a reservation on their desktops. Therefore, you should be able to provide them with the same quality of service across all kinds of devices.
First impressions come through mobile devices
In our era where speed and practicality are critical, guests primarily prefer mobile devices to find out about your property. 60 percent of users make use of mobile devices to check hotel photos, 40 percent to read reviews on properties, 44 percent to conduct a research on local properties, 56 percent to share information about the properties.
The frequent-use of mobile devices and mobile-based visits to your property increase your need to have a mobile-compatible website. Considering your guests’ satisfaction, you better focus on the speed of mobile access and booking facility. We also suggest you to check the mobile-compatible website and mobile booking options offered by HotelRunner for you.
If you would like your property to be recognized by new-generation guests and keep up with the pace of our era, we invite you to discover HotelRunner. Create your HotelRunner account now and start to access your guests within minutes both through desktop computers and mobile devices.