Google has celebrated its 15th birthday with an update called Hummingbird, which contains significant changes for its search algorithm. Hummingbird update entirely changes a critical part of the criteria determining the website ranking in Google search results.
This change is quite relevant in terms of search engine optimization (SEO) and is vital for everyone who would like their website to be shown on the top ranks when potential guests search on the Internet. Therefore, it is necessary to know about the changes and adapt to them.
As HotelRunner, we have collected tips for you to understand what this change means for your website and how you can make use of it.View Post