HotelRunner, the worldwide leader in the digital transformation of the hospitality industry, will participate in the Global Conference on Hospitality, Tourism, Event and Leisure to be held as a part of Globe Conference by University of South Florida Sarasota-Manatee during June 4-8 in Florida, United States of America.View Post
“Sports tourism”, which is roughly defined as a type of travel to attend sports organizations, continues to improve through new and wide-ranging events and organizations. Accounting for a considerable share in the global tourism industry on economic terms, sports tourism has recently been followed especially by developed and developing countries.
Hosting a major sports events not only contribute to a country’s economy, but it also brings a good number of advantages for businesses including hotels and travel agencies. Therefore, in tourism industry, where competition is fierce, properties need to pay particular attention to cities hosting large-scale sports events such as Olympics, the World Cup and tournaments.
Here are the cities with active sports tourism in the upcoming 5 years…View Post effective hotel management, hotel marketing, sports tourism, upcoming tourism events
Hotels use a large array of strategies to develop digital branding and bolster brand recognition. Social media platforms, travel blogs and other similar alternatives are critical for enhancing the number of online prospects and achieve a continuous growth in your customer portfolio. It is not only the property itself, however, that has a role in the preferences of a customer. Destination also has a share in there. Giving a focus on that, HotelRunner supports hotel websites in their pursuit of destination branding activities on digital marketing systems.
Destination branding activities are tailored for each property thanks to the profitability- and prospect-enhancing built-in systems powered by HotelRunner’s expert team. What do you know about destination branding? HotelRunner had a look into brand destination and reviewed how important it is.View Post boosting brand recognition, brand planning, brand recognition, branding, destination branding, hotel management, hotel website, hotel websites, hotelrunner
Planning is a critical process and a determining factor for many issues in hotels, just like in all other businesses. It is critical to select the right employees, especially for the labor-intensive hotel management sector, to achieve a permanent service policy with clear standards set.
At this point, the HR department of a hotel has a lot to do. When dealing with plans, the HR department should think ahead and take due diligence in handling the work to build a structure boasting experienced and well-educated employees. As HotelRunner, we have discussed some points to consider in this.View Post corporate culture, employee satisfaction, human resources, internal training, motivation, promotion system
Just like in all other industries, social media is important for the hotel business as well. Almost all the hotels apply to different kinds of methods and undertake promotional activities to expand their customer portfolio with social media channels in all cases. Considering the impact of social media on users, HotelRunner provides insights into social media and continues to give social media tips for hotels. One of them is working with social media influences (working with people who have a high influence across social media).
How can you build an effective system for your operations with social media influencers? Which method should you follow to lead social media users to prefer your hotel? HotelRunner has reviewed the most effective tips for working with social media influencers.View Post digital marketing, hotel management, hotel management industry, hotelrunner, influencer social media promotion, promotional activities, promotional activities on social media, social media, social media marketing, tourism industry
Twitter is one of the most effective channels to launch social campaigns and build figital marketing strategies for brands. Applying real-time marketing methods by using popular tags, brands increase engagement on their Twitter accounts and reap the results of such works on their sales. This might prove an effective sales strategy for the tourism industry and hotels. Any updates might be utilized as a real-time marketing method in the tourism industry.
If you think you fail to use your Twitter account effectively and want to increase the number of your followers with more engagement, then discover the real-time marketing methods now. HotelRunner has scrutinized the tips for you to follow on Twitter when dealing with real-time marketing methods.View Post digital marketing, hotel management, hotel websiets, hotelrunner, hotels, real-time marketing, social media, social media promotion
Promotional offers are among the most effective ways for hotels to increase their customer volume in the tourism industry. Within the scope of such promotional efforts, hotels can offer a wide range of discounts and free-of-charge services. Customers are satisfied when they begin their holiday with advantages as they can enjoy such discounts and free-of-charge services according to the room types, accommodation period and the number of guests. Customers entitled to a discount or free-of-charge service can also be entitled to a promotion by using a coupon code when booking as their stay is within the scope of a coupon code sent by the website.
HotelRunner builds a platform for you to manage such promotional activities with its promotion widget. What are the privileges offered by this coupon code and how to use it? Here is what you need to know about coupon codes your customers will enjoy thanks to HotelRunner’s promotion engine.
How to use a coupon code?View Post coupon code, digital marketing, discount coupon code, hotel website, hotel websites with coupon code availability, promotional efforts, website discounts
In the tourism industry, there are periods that prove to offer more advantages than others in terms of customer potential for hotels. These periods mostly coincide with special days and festive holidays. To attract more customers and enhance their profitability, hotels experiment with a wide range of methods as special days and festive holidays come along. One of the most efficient marketing methods for properties is promotional efforts on hotels’ websites to increase the number of visitors to hotel websites.
HotelRunner offers a brand new dimension to promotional efforts to increase the number of website visitors, thanks to its promotion widget, which allows you to manage such efforts in the most effective way. Utilizing the promotion widget, many hotel websites have bolstered their profitability and customer potential. You can also see how this signature HotelRunner technology proves to serve in the best way for marketing methods. Why don’t we take a look at this promotion widget and see how your website can benefit from it.View Post digital marketing, hotel management, hotel website, hotel websites, marketing methods, online marketing, promotional activities, promotional efforts
Social media channels have a huge impact on digital marketing strategies. However, hotel management offers another alternative to social media: travel blogs. Travel blogs are taken seriously by potential travelers as they contain real traveling experiences authored by real people. This way, they become one of the most significant platforms to increase potential customer for hotels. As a mediator with technological infrastructure and systems tailored for digital marketing of hotels, HotelRunner suggests that travel blogs are quite effective in online promotions and enhancing brand recognition.
If you also want to boost your brand recognition and increase your customer potential by tapping into true holiday stories, you can benefit from the travel blogs thanks to HotelRunner’s expertise. Here are HotelRunner’s suggestions on travel blogs…View Post digital marketing, hotel management, hotel website, hotel websites, hotelrunner, travel blog, travel blogs, travel sites, traveling sites
While each industry builds its own competition market, it also builds a pricing policy, which maintains the competition among businesses. In hotel management, hotels can be assessed with varied pricing policies depending on the size and services of a property. There might be price increases or decreases between small- and large-scale businesses depending on the situation of tourism and economy.
Such assessments might lead to changes in prices as they also undergo some changes from season to season. Therefore, businesses should perform follow-up activities for competition. It has a defining influence for the success of businesses to perform competition tracking and tap into professional consultancy to take a grasp of the industry and keep up with the developments. Boasting a team with this professional experience, HotelRunner helps you take a grasp of the market changes and claim your position in the competition.
Tapping into competition tracking activities, you can both come up with the best rates and analyze your position across the industry. You can also achieve success in the industry by taking advantage of HotelRunner’s competition tracking system.View Post competition market, digital marketing, hotel management, hotel website, hotel website design, hotel websites, online booking, pricing policies, pricing policy, tourism industry