In our monthly digest, you can find the highlights of the past month on travel technologies in under a 5-minute read!
We wish you good reading!
 | HotelRunner introduces the sales-first, unified Property Management SystemHotelRunner has taken a major step towards facilitating access to technology for all types of accommodation with the development of HotelRunner PMS. The new powerful HotelRunner PMS is designed to meet all the requirements of a hotelier, from daily operations to high-level needs and requests, for no additional cost. |
 | Tripadvisor reveals new Travelers’ Choice ‘Things To Do’ AwardsTripadvisor announced the winners of its 2021 Travelers’ Choice “Best of the Best” Things to Do Awards, previously called the Travelers’ Choice Awards for Experiences, to help travelers maximize every trip. Tripadvisor expanded the awards across a dozen subcategories, from Nature and Hiking to Water Adventures to Out of the Ordinary Experiences. |
| Working with OTAs: The Indirect Distribution DilemmaPeter O’Connor, Professor of Strategy at the University of South Australia Business School, examines the impact of efficient distribution through OTAs on hotel revenues. According to the findings of his latest research paper, the benefits of OTA participation substantially outweigh the costs, resulting in a clear and substantial boost to hotels’ bottom line. |
 | The travel industry must fix “trust gaps” as it restartsAccording to Travelport’s study of 11,000 travelers, the industry must regain travelers’ trust by addressing issues related to transparency and communication. Travelport’s Chief Marketing Officer says, “This is a once-in-a-lifetime opportunity to hit reset…So it’s important we take the lessons of this study.” |
| How can hoteliers solve labor shortages through technologyWages in hospitality operations are up more than 20%, while productivity is down due to the inexperienced staff. Max Starkov, Adjunct Professor NYU Tisch Center for Hospitality claims that there are two ways for dealing with the acute labor shortages and unsustainable labor costs: continue to offer higher wages, or invest in technology to do more with fewer people. |
 | ‘Pandemic has prompted sustainable travel tipping point’, claims Booking.comBooking.com’s research, which covered 29,000 travelers across 30 countries, has revealed that UK travelers are more committed than ever to travel in a “mindful way”. Booking.com is currently rolling out a program, which includes guidance, insights, and best practices for properties taking steps to become more sustainable. |
