SEO
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Is your property’s website self-doomed to failure?
There are a large number of parameters and tons of details you should check and consider when managing your property’s website. Managing your website properly and conducting regular improvements can…
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How much does using keywords matter in search engine marketing?
Search engines use advanced algorithms when calculating the search rankings of websites. These algorithms matter a lot for website owners who want their website to appear in the top search…
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Methods to receive more “backlinks” for your online agency’s website
There are various ways to attract the traffic you need for your online agency’s website. Links directed to your websites are among the most effective methods to this end. Called…
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Previous month’s featured posts on HotelRunner blog
HotelRunner keeps supporting you in carrying your property to the Internet, accessing more potential guests from anywhere in the world, managing your sales channels, providing the option of online booking…
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The importance of receiving backlinks from other websites for agencies
Offsite search engine optimization (Offsite SEO) is a term referring to certain technical adjustments on existing page structures causing a not-directly-observable impact to ensure higher ranking of a website in…
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Which one matters more for your agency: SEO or SEM?
Some of the options in the digital marketing strategies of your online travel agency appear to stand out more visibly than others. Among these options, there is no doubt that…
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A new approach to use of keywords: Long tail SEO
We have left behind the days when we used to type one or two keywords in a search engine to search and choose the best page among the results. With…
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The most common SEO mistakes made in the accommodation industry
The traveling process for guests begins with the initial research they do through search engines. Therefore, it is critical for your property to be featured in the top results of…
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How can you ensure your agency is listed in the top results of search engines?
Search Engine Optimization (SEO) refers to the efforts made to get your website listed in the top results of search engines. Your online agency’s high rank in the search results…
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Can Google’s Hummingbird update increase your sales?
As the search habits of users change, it is only natural for search engines to modify their algorithms to keep pace. A large majority of users now include more words,…
