Social Media
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The five most effective tweet types for accommodation industry
Currently, Twitter has become an increasingly-attractive communication channel where users keep spending more and more time. Therefore, it has become a major tool for almost everyone who is engaged in…
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What is Vine and how is it used?
A new entry into the world of mobile apps, Vine has quickly become very popular thanks to its ultimately practical features. Having acquired and entirely integrated Vine into its system,…
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Turn complaints on review sites into opportunity
Ever-changing consumer habits have given great importance to any online review related to hotels, compared to how it was in the past. Whether these reviews are positive or negative has…
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Social media impact on search engine optimization
A short while ago, we posted an article discussing whether search engine optimization or social media is a more effective marketing method for hotels. Revealing the advantages and disadvantages of…
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5 things you need to know about marketing your hotel more effectively on Facebook
Facebook has officially proved to be a significant marketing platform with 1,1 billion active users. No industry tempted to enlarge their consumer outreach could enjoy the luxury of ignoring Facebook…
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How hotels can make the most of social media
Today, social media is a must for hotels in marketing activities. However, you first need a plan to make the most of social media. If you get started before deciding…
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What you need to know about hotel marketing via Google+
When it is about social networks, Twitter and Facebook might be the names that come to mind first but one social network should not be missed: Google+. Launched by Google…
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What is Pinterest? How to use it for hotel marketing?
Social media is among the key marketing tools of our age. Internet’s shift towards a more social platform necessitated some industries, which have always desired to reach more potential customers,…
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Social media vs. SEO for hotel marketing
Marketing and promotion mean a lot for accommodation industry. While Internet offers numberless opportunities for professionals, its immense range of options may sometimes confuse those who do not have comprehensive…
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