Rıza Kaynak
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Online & Digital Marketing
Can you make the most of Twitter while promoting your property?
It is a matter of time for every company engaged in social media marketing to create their own style. Once you become familiar with a social network and understand how…
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Social Media
How to increase online bookings: Reputation management
As a natural result of the changes brought by the Internet, security has become a critical criterion both in the accommodation industry and in all the other industries. Before purchasing…
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You can earn more by increasing group bookings
Hotel guests prefer reasonable prices for decent services in a comfortable and tranquil environment during their stay, while hotels want to promote their quality services to more people and increase…
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Methods to increase your sales by utilizing metasearch even more
Metasearch is the general term for the sites aggregating a number of search results and choosing the most suitable one among them for users. Metasearch sites which have a major…
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A comprehensive overview of the customer potential in Europe for online agencies
Europe stands at a critical position for online travel agencies. According to studies, traveling to countries like the United Kingdom, France and Germany rank first in the list of leisure…
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4 effective ways of increasing bookings for online agencies
Online sales is a field full of both opportunities and struggle. Being exposed to endless opportunities on the Internet, your customers might easily prefer your competitors as a result of…
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SEO
How much does using keywords matter in search engine marketing?
Search engines use advanced algorithms when calculating the search rankings of websites. These algorithms matter a lot for website owners who want their website to appear in the top search…
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Facebook
Why do you have to use social media for your online agency?
It is a practical method for travelers to reach the information they need through the Internet. Most of the time, they look at and consider user comments on different websites…
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What you don’t know about the profile of customers preferring online agencies
Understanding customer behavior can help you increase your potential as an online travel agency (OTA). You can better manage the marketing activities and future plans of your agency by getting…
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Online & Digital Marketing
4 stages of building customer loyalty for online agencies
Building customer loyalty in the accommodation industry is a dynamic process which requires mutual involvement of the service provider and the consumer. There are different stages in interacting with customers…
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