Online & Digital Marketing
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5 tips to promote your property with a blog
A blog can be much more effective than you can imagine when it comes to promoting your property. It allows you to introduce your brand to your potential guests and…
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Let Instagram promote your hotel
It is not possible to express certain things with words or texts. Those things should be seen instead. Instagram is one of the most effective social media tools you can…
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What does the first hotel to introduce Twitter booking suggest about the sales potential of social media?
The impact of social media on customers of the accommodation industry is growing by each passing day. New generation hotel guests book mobile and online applications rather than calling the…
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4 ways to receive more backlinks for your hotel website
Backlink, which is one of the most effective ways to receive inbound traffic for your property’s website, is a term that refers to the links to your website from others.…
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How can you make use of Twitter to promote your property in the media?
Managers and PR professionals of many properties are using Twitter primarily to contact customers, offer solutions for their problems, share information and developments about properties and lastly to enhance customer…
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Accommodation industry is growing with mobile devices
Each day a new report is published regarding the increase of mobile devices’ share on online bookings. Share of mobile bookings has already caught up with the Web, the most…
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Priceline launches the “sponsored listing” feature, similar to TripConnect
Online sales channels of properties are becoming richer. Although direct sales via their websites are more profitable for properties, it still matters today that online travel agencies provide the opportunity…
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12 Steps To Create Your Own Social Media Strategy
The Internet has penetrated into all aspects of our lives, such that it has become inevitable for businesses to be online and use the Internet as a means of communication.…
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How to use Pinterest for your hotel and how to measure its impact
Founded only 3 years ago, Pinterest has reached more than 70 million users and has quickly become an influential social media channel. Providing not-to-miss offers for the accommodation industry in…
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How to attract the distinguished guests of the digital era
We are living in a digital era and it is not surprising to see that the accommodation industry is affected by it the most. All details, from travel planning to…
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