Cihan Coşkuntuncel
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The 5 essentials for video marketing
Recently, a new way of advertising has emerged, surpassing the published means of advertising: video. Videos are the most-preffered methods of advertising today since they provide great opportunities as an…
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Mobile
How does the development of the mobile world effect your property?
Users are attracted to the ease of use provided by mobile devices such as smart phones and tablets. In 2012 and 2013 only, the number of mobile device users doubled…
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News
HotelRunner is attending EMITT, one of the world’s biggest tourism exhibitions
Helping companies engaged in the accommodation industry become familiar with the Internet as well as use it as a marketing and direct sales channel, HotelRunner is attending EMITT, one of…
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General
How will 2014 turn out to be for your property?
We left behind 2013. And 2014 has already started to hint that it will be different than the previous year. The accommodation industry will probably have to act more swiftly…
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Internet is the primary source of reference for the travel plans of Turkish guests
In the last couple of years the advantages provided by the Internet have radically transformed the accommodation industry all over the world. Slowly abandoning traditional channels of promotion, marketing and…
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SEO
What does Google’s Hummingbird update mean for your property’s website?
Google has celebrated its 15th birthday with an update called Hummingbird, which contains significant changes for its search algorithm. Hummingbird update entirely changes a critical part of the criteria determining…
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General
How can you attract Chinese tourists who spend billions of dollars as they discover the world?
After the amendments to overseas travel procedures made in China, the most populous country in the world with 1,3 billion people, the number of Chinese people wanting to go on…
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Mobile
The TripAdvisor-Bing collaboration works well for properties selling rooms online
A few months ago, two large companies with a combined userbase of millions decided to unite their strength. After making improvements in Bing with the Windows 8.1 update, Microsoft has…
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