Cihan Coşkuntuncel
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General
Pre-holiday season suggestions on content strategy for online agencies
Online travel agencies (OTA) work for creating content to make more sales to users before the holiday season kicks off. These preparations are accelerated before the summer holiday, festive holidays…
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Online & Digital Marketing
What should be the ideal posting frequency on social media for more sales?
Repeating the messages is crucial in your communication with potential guests. However, too frequent a repetition might exceed the perception threshold and cause your potential customers to lose interest. Unfortunately,…
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General
10 photos that every hotel guest would definitely like to see
The website of your hotel is the primary marketing tool for your property. You can put all kinds of marketing plans into practice via your website which is totally under…
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4 most common mistakes in e-mail marketing activities
E-mail marketing, which is among the most effective digital marketing methods you can use to increase your online travel agency’s recognition and sales, is also one of the channels that…
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SEO
Search engine optimization in the accommodation industry
Those who search on the Internet first check the results on the first page and generally do not move to the second one. However, it might not be easy to…
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Social Media
4 tips on more effective content marketing for your property
Content marketing is one of the most important digital marketing activities of the companies. Being a crucial part of content marketing, blogs provide many advantages for businesses that want to…
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Website Design
4 steps to have a more effective website for your hotel
Digital marketing activities play a key role in the success of your property. Companies taking the advantage of digital marketing channels can now easily access their potential customers from all…
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5 significant hints to consider for customer loyalty
In corporate marketing strategies, loyalty programs and efforts are of primary significance. This is because sustaining your relationship with existing customers is as critical as gaining new customers. In addition,…
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3 significant tools that online agencies can use to manage social media
Social media is among the primary digital channels used by online agencies, just like all other companies, to access a larger potential customer base. Social networks not only enable agencies…
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Essential points of consideration in hotel renovations
Tourism is among the most rapidly developing industries with ever-changing dynamics. Industry trends and customer habits change every day as the technology and service industry develop. This in turn requires…
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