Cihan Coşkuntuncel
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The importance of digital marketing for touristic properties
One of the biggest marketing strategies of touristic properties is to promote their services to as many people as possible. Digital marketing provides many advantages for these properties as an…
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Do’s and don’ts for your hotel promotion activities
In our era, hotel management requires not only paying attention to the establishment, design and staffing of a property, but also enhancing its effectiveness. We are in an era when…
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General
5 steps to get started with online sales
The Internet offers many new opportunities to introduce and promote your property that were once unimaginable to attain. Today it is unfortunately impossible for properties to survive in the accommodation…
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Social Media
7 tools that will facilitate management of your online agency on social media
You need to benefit from social media as much as possible to promote your online travel agency and enhance brand recognition. However, successful social media marketing requires more than creating…
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2015 content marketing suggestions for your online agency
Surrounded by advances in technology, online travel agencies increasingly move their business forward. Customer needs and demands also increase in parallel with these developments in this ever-growing industry. Online agencies…
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Online & Digital Marketing
Most read articles of 2014
We are leaving 2014 behind. It has been a year during which the advances in technology have shaped the hotel management industry. As HotelRunner, the robust management and marketing system…
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General
How can online travel agencies benefit more from customer surveys?
For online travel agencies (OTA), it is critical to drive more traffic to their website. OTAs need to reach larger groups of people to increase their website traffic and engagement…
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Website Design
Tips to increase engagement on your property’s website
Users doing online research before planning their travels can be affected by website contents in different ways as they are in the decision-making process. The recent study about ‘travel-related content…
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Things to consider when placing Google AdWords ads
Internet ads are among the primary methods used by hotels to increase their online bookings. Search engine ads are also preferred by companies. At this point, Google AdWords is considered…
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Tips on sustainable digital marketing for your property
You need to be keep abreast of any developments that might concern your property to ensure a sustainable management in the tourism industry. One of the most significant requirements for…
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