Online & Digital Marketing
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The TripAdvisor-Bing collaboration works well for properties selling rooms online
A few months ago, two large companies with a combined userbase of millions decided to unite their strength. After making improvements in Bing with the Windows 8.1 update, Microsoft has…
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The most popular articles of 2013 on the HotelRunner Blog
HotelRunner helps all businesses engaged in the accommodation industry discover the Internet and achieve more sales by accessing a larger target audience more easily. However, we intend to offer more than…
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Should you choose SEO or SEM for your property?
The role of ads and marketing is different on the Internet compared to the other conventional methods. Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are two significant must-know…
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How can you benefit from Instagram ads to promote your property?
The popular photo-sharing platform Instagram will soon be featuring ads. Although the number of countries that will be advertising on the outset will be limited, they will expand to many…
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These 3 methods provide more value from your Facebook ads
We previously mentioned how to place ads on Facebook step-by-step, but you can make use of some more hints to make your Facebook ads more efficient. Indeed, the social media…
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How much does Mobile SEO matter for your property?
Lots have been written on search engine optimization (SEO) so far. Website owners tried to come up with a wide range of solutions by following the changes Google makes regarding…
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The biggest opportunity for promoting independent properties: The Internet
In the accommodation industry, where competition is tough, independent properties represent the calmer aspect of the industry. Consisting mostly of local and small-scale businesses, these properties complain that they are…
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How can your website help you about customer satisfaction?
The competition between hotels makes it indispensible for them to establish strong bonds with their guests in order to survive in the market and increase their market share through growth.…
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What should you do to not miss last-minute bookings?
The role of the Internet and especially the role of smart mobile devices in hotel bookings have been growing at fast pace in recent years. Research shows that every year…
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What does Pinterest’s new feature “Place Pin” mean for your property?
Pinterest’s role in hotel marketing is getting bigger. Previously, we mentioned Pinterest, which offers peerless methods for you to promote your hotel with its most vivid images. In case you…
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