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Online & Digital Marketing
How can your online travel agency benefit from Twitter?
According to the research on social media, Twitter is among the most rapidly growing social networks today. This platform, where you can post your messages within a 140-character limit as…
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The 5 essentials for video marketing
Recently, a new way of advertising has emerged, surpassing the published means of advertising: video. Videos are the most-preffered methods of advertising today since they provide great opportunities as an…
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Social Media
How to build guest loyalty in the digital era
Guest loyalty basically means ensuring that the same guests will choose your property for multiple times. In our era, traditional marketing methods have changed and commercial enterprises and advertisements have shifted…
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Mobile
How does the development of the mobile world effect your property?
Users are attracted to the ease of use provided by mobile devices such as smart phones and tablets. In 2012 and 2013 only, the number of mobile device users doubled…
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General
HotelRunner is attending EMITT, one of the world’s biggest tourism exhibitions
Helping companies engaged in the accommodation industry become familiar with the Internet as well as use it as a marketing and direct sales channel, HotelRunner is attending EMITT, one of…
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SEO
Can Google’s Hummingbird update increase your sales?
As the search habits of users change, it is only natural for search engines to modify their algorithms to keep pace. A large majority of users now include more words,…
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General
How will 2014 turn out to be for your property?
We left behind 2013. And 2014 has already started to hint that it will be different than the previous year. The accommodation industry will probably have to act more swiftly…
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Online & Digital Marketing
Internet is the primary source of reference for the travel plans of Turkish guests
In the last couple of years the advantages provided by the Internet have radically transformed the accommodation industry all over the world. Slowly abandoning traditional channels of promotion, marketing and…
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Mobile
The effect of mobile devices in hotel bookings
Bookings have transformed with the development of technology. The ever-improving functions of mobile devices and their increasing popularity bring about changes in the accommodation industry, just like in many other…
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Social Media
Which is a more effective digital marketing tool: e-mailing or social media?
After deciding to promote your property on the Internet, you will see that there will be plenty of methods available on this end. Marketing through e-mailing, which stands out among…
