Cihan Coşkuntuncel
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Online & Digital Marketing
Priceline launches the “sponsored listing” feature, similar to TripConnect
Online sales channels of properties are becoming richer. Although direct sales via their websites are more profitable for properties, it still matters today that online travel agencies provide the opportunity…
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The secrets of perfection in guest relations
One of the most important criteria for success in the accommodation industry is to provide your guests with unforgettable experiences that will remain in their mind as memorabilia after they…
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General
The role of your staff in reputation management for your property
For properties that are operating in the accommodation industry, reputation management is not limited to popular hotel reviews websites only. Your potential customers are able to access numerous articles on…
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Facebook
A step-by-step guide to place ads on Facebook
Facebook is the most populous social network on the Internet with more than 1 billion users. The number of channels that provide such a wide access are only a handful.…
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General
Do you need a loyalty program for your facility?
Which factors have an impact on the decision of a guest when he/she chooses a hotel? The answer to this question only is enough to occupy the whole page. Then…
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Things you want to know about TripConnect, the game changer feature of TripAdvisor
TripAdvisor has recently rolled out the new TripConnect feature, the game changer that challenges traditions. Thanks to this feature, independent hotels and hostels will take part in price comparisons more…
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SEO
What replaces the lost keywords on Google Analytics?
If you are using Google’s free Analytics tool to follow the visitor statistics of your website, you must be among those who have recently noticed the interesting thing going on…
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Online & Digital Marketing
Tips for promoting your hotel on Instagram
In our era where images are easily created and shared, Instagram provides hotel owners with the opportunity of promoting their hotels in a different way. Since it was founded in…
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5 details to consider when creating a campaign for your property
The competition in the accommodation industry has become fiercer than ever. Vying for the same guests at the same time, a large number of properties are looking for ways to…
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Website Design
What should you take into account when choosing the infrastructure for sales and promoting your property?
In our era, technology has become the best supporter of the accommodation industry. Almost all modern properties have started using it throughout the various stages of their activities but it…
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