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Social Media
Can you make the most of Twitter while promoting your property?
It is a matter of time for every company engaged in social media marketing to create their own style. Once you become familiar with a social network and understand how…
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Online & Digital Marketing
How to increase online bookings: Reputation management
As a natural result of the changes brought by the Internet, security has become a critical criterion both in the accommodation industry and in all the other industries. Before purchasing…
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You can earn more by increasing group bookings
Hotel guests prefer reasonable prices for decent services in a comfortable and tranquil environment during their stay, while hotels want to promote their quality services to more people and increase…
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General
What do wellness travelers expect from your property?
A healthy lifestyle is becoming more popular among those tired of the chaos of city life and the lack of exercise due to the next-generation business life. The reflections of…
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Methods to increase your sales by utilizing metasearch even more
Metasearch is the general term for the sites aggregating a number of search results and choosing the most suitable one among them for users. Metasearch sites which have a major…
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Online & Digital Marketing
A comprehensive overview of the customer potential in Europe for online agencies
Europe stands at a critical position for online travel agencies. According to studies, traveling to countries like the United Kingdom, France and Germany rank first in the list of leisure…
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General
How to obtain high efficiency from your property’s staff
In the accommodation industry, the quality and standards of service matter as much as a property’s appearance and comfort. Your staff members, who are the visible aspect of your property,…
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4 effective ways of increasing bookings for online agencies
Online sales is a field full of both opportunities and struggle. Being exposed to endless opportunities on the Internet, your customers might easily prefer your competitors as a result of…
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SEO
Is your property’s website self-doomed to failure?
There are a large number of parameters and tons of details you should check and consider when managing your property’s website. Managing your website properly and conducting regular improvements can…
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SEO
How much does using keywords matter in search engine marketing?
Search engines use advanced algorithms when calculating the search rankings of websites. These algorithms matter a lot for website owners who want their website to appear in the top search…
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